Real Estate Tips May 23, 2024

Selling Your Portland Home? Why Using a REALTOR® Pays Off

If you’re getting ready to sell your home in the Portland area, you may be wondering if you really need to hire a real estate agent or if you can just try to sell it yourself. After all, with online listings and marketing, it seems like it should be easy to sell your home on your own these days, right?

While it’s true that some home sellers choose to go the “For Sale By Owner” (FSBO) route, the data shows that selling with the help of an experienced REALTOR® can make a big difference in how much your home ultimately sells for. And in a market like Portland where home prices are high, even a small percentage increase in sale price can translate to a significant amount of money in your pocket.

The REALTOR® Advantage: More Money for Your Home

According to the National Association of REALTORS®, the median sale price for homes sold with the assistance of a real estate agent in 2022 was nearly 20% higher than the median sale price for FSBO homes. That’s a huge difference!

There are a few key reasons why using a REALTOR® to sell your Portland home can lead to a higher sale price:

Pricing Expertise

Determining the optimal listing price for your home is both an art and a science. Price it too high and it may sit on the market, price it too low and you’re leaving money on the table. REALTORS® have in-depth knowledge of the local market conditions, recent comparable sales, and other factors that allow them to price your home accurately to maximize value.

Marketing Prowess

While you can certainly list your home online yourself, REALTORS® have a comprehensive marketing strategy to ensure your listing gets in front of as many qualified buyers as possible. From professional photography and virtual tours to leveraging their network and MLS access, their marketing skills are unmatched.

Negotiation Skills

When it comes time to review offers and negotiate, having an experienced REALTOR® on your side is invaluable. They are skilled at getting you the best possible price and terms, while avoiding costly missteps that could jeopardize the sale.

Handling Complexities

The sale process involves a lot of paperwork, disclosures, inspections, title work, and other legal and financial complexities. REALTORS® are experts at navigating all of these details smoothly to ensure a seamless closing.

Get a Free Professional Home Valuation

I understand that as a Portland home seller, you want to get the highest possible return on your investment. That’s why I’m offering a free, no-obligation home valuation to all prospective clients.

With my in-depth market knowledge and data analysis tools, I’ll provide you with an accurate estimate of what your home could likely sell for in the current market. This valuation takes into account recent comparable sales, condition, location, amenities, and other factors.

Having this professional valuation in hand will give you a solid starting point as you explore selling your home. And if you do decide to work with me, you can be confident that I’ll develop a customized marketing plan and negotiation strategy to help maximize your profits.

Why Choose Tyler Marsing as Your Portland REALTOR®?

With over 4 years experience in real estate and over 12 years in marketing I have the knowledge to ensure that your home stands out against the others. I wan to make sure my clients achieve their real estate goals and get the best possible outcome, whether they’re buying or selling.

In addition to my pricing and negotiation expertise, I also provide a high level of personal service and communication throughout the entire process. I’ll be by your side every step of the way, answering your questions, addressing your concerns, and ensuring a smooth, stress-free experience.

If you’re thinking of selling your Portland home, I invite you to take advantage of my free home valuation offer. Simply give me a call at 801-598-1711 or complete the form on my website, and I’ll schedule a time to meet with you and provide you with a detailed valuation.

Don’t leave money on the table – work with a REALTOR® who can maximize your home’s value and your financial return. I look forward to putting my expertise to work for you!